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Company:
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WAYFAIR INC. (W)
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Form Type:
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4
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Filing Date:
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8/26/2019
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CIK:
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0001616707
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Address:
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4 COPLEY PLACE
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City, State, Zip:
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BOSTON, Massachusetts 02116
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Telephone:
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617 532 6100
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Fiscal Year:
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12/31
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Last Trade
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Last Trade:
$86.44
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Change:
2.725 (3.26%)
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Trade Time:
01:57 PM EST
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Market Cap:
$5.68B
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Description of Business
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Wayfair is one of the world's largest online destinations for the home. Through
our e-commerce business model, we offer customers visually inspired browsing,
compelling merchandising, easy product discovery and attractive prices for over
fourteen million products from over 11,000 suppliers.
We are focused on bringing our customers an experience that is at the forefront
of shopping for the home online. Our primary target customer is a 35- to
65-year-old woman with an annual household income of $50,000 to $250,000, who we
believe is underserved by traditional brick and mortar and other retailers of
home goods. Because each of our customers has a different taste, style,
purchasing goal, and budget when shopping for her home, we have built one of the
largest online selections of furniture, décor, decorative accents, housewares,
seasonal decor, and other home goods. We are able to offer this vast selection
of products because we hold minimal inventory.
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