Company:  BLUE NILE INC (NILE)
Form Type:  10-Q
Filing Date:  5/9/2012 
CIK:  0001091171 
Address:  411 FIRST AVE S
STE 700 
City, State, Zip:  SEATTLE, Washington 98104 
Telephone:  (206) 336-6700 
Fiscal Year:  01/01 
Last Trade
Last Trade: 
$34.76   		Change: 
1.22 (3.64%)  
Trade Time: 
02:09 PM EST   		Market Cap: 
$430.78M
Description of Business
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  FORM 10-Q
    PART I. FINANCIAL INFORMATION
      Item 1. Financial Statements
        BALANCE SHEET
        INCOME STATEMENT
        STOCKHOLDERS EQUITY
        CASH FLOW
        NOTES TO CONDENSED CONSOLIDATED FINANCIAL STATEMENTS (UNAUDITED)
      Item 2. Management's Discussion and Analysis of Financial ...
      Item 3. Quantitative and Qualitative Disclosures About ...
      Item 4. Controls and Procedures
    PART II. OTHER INFORMATION
      Item 1A. Risk Factors
      Item 6. Exhibits
    SIGNATURES
    EXHIBIT INDEX
  EXHIBIT 10.4
  EXHIBIT 31.1
    CERTIFICATION PURSUANT TO RULE 13a-14(a) OF THE SECURITIES ...
  EXHIBIT 31.2
    CERTIFICATION PURSUANT TO RULE 13a-14(a) OF THE SECURITIES ...
  EXHIBIT 32.1
    CERTIFICATION OF CHIEF EXECUTIVE OFFICER PURSUANT TO RULE ...
  EXHIBIT 32.2
    CERTIFICATION OF CHIEF FINANCIAL OFFICER PURSUANT TO RULE ...
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