Company:  DEMAND MEDIA INC. (DMD)
Form Type:  10-K
Filing Date:  2/24/2012 
CIK:  0001365038 
Address:  1299 OCEAN AVENUE
SUITE 500 
City, State, Zip:  SANTA MONICA, California 90401-1022 
Telephone:  310-394-6400 
Fiscal Year:  12/31 
Last Trade
Last Trade: 
$9.32   		Change: 
-0.05 (-0.53%)  
Trade Time: 
04:01 PM EST   		Market Cap: 
$810.38M
Description of Business
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  FORM 10-K
    PART I
      Item 1. Business
      Item 1A. Risk Factors
      Item 1B. Unresolved Staff Comments
      Item 2. Properties
      Item 4. Mine Safety Disclosures
    PART II
      Item 5. Market for Registrant's Common Equity, Related ...
      Item 6. Selected Financial Data
        INCOME STATEMENT
      Item 7. Management's Discussion and Analysis of ...
        Results of Operations
        Liquidity and Capital Resources
      Item 7A. Quantitative and Qualitative ...
      Item 8. Financial Statements and Supplementary Data
      Item 9. Changes in and Disagreements with Accountants on ...
      Item 9A. Controls and Procedures
      Item 9B. Other Information
    PART III
      Item 10. Directors, Executive Officers, and Corporate ...
      Item 11. Executive Compensation
      Item 12. Security Ownership of Certain Beneficial Owners ...
      Item 13. Certain Relationships and Related Transactions, ...
      Item 14. Principal Accounting Fees and Services
    PART IV
      Item 15. EXHIBITS, FINANCIAL STATEMENT SCHEDULES
    EXHIBIT INDEX
    SIGNATURES
    REPORT OF INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRM
    BALANCE SHEET
    INCOME STATEMENT
    STOCKHOLDERS EQUITY
    CASH FLOW
    Notes to Condensed Consolidated Financial Statements (Unaudited)
      BALANCE SHEET
  EXHIBIT 10.30
  EXHIBIT 21.1
    SUBSIDIARIES
  EXHIBIT 23.1
    Consent of Independent Accountants
  EXHIBIT 31.1
    CERTIFICATION OF CHIEF EXECUTIVE OFFICER
  EXHIBIT 31.2
    CERTIFICATION OF CHIEF FINANCIAL OFFICER
  EXHIBIT 32.1
    CERTIFICATION OF CHIEF EXECUTIVE OFFICER
  EXHIBIT 32.2
    CERTIFICATION OF CHIEF FINANCIAL OFFICER
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