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Company:  AVON PRODUCTS INC (AVP)
Form Type:  4
Filing Date:  2/23/2012 
CIK:  0000008868 
Address:  601 MIDLAND AVENUE 
City, State, Zip:  RYE, New York 10580 
Telephone:  914-935-2000 
Fiscal Year:  12/31 
Last Trade
Last Trade: 
$2.62  
Change: 
-0.01 (-0.38%)  
Trade Time: 
Aug 18  
Market Cap: 
$1.15B
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Description of Business
When used in this report, the terms "Avon," "Company," "we," "our" or "us" mean, unless the context otherwise indicates, Avon Products, Inc. and its majority and wholly owned subsidiaries. General We are a global manufacturer and marketer of beauty and related products. We commenced operations in 1886 and were incorporated in the State of New York on January 27, 1916. We conduct our business in the highly competitive beauty industry and compete against other consumer packaged goods ("CPG") and direct-selling companies to create, manufacture and market beauty and non-beauty-related products. Our product categories are Beauty and Fashion & Home. Beauty consists of skincare (which includes personal care), fragrance and color (cosmetics). Fashion & Home consists of fashion jewelry, watches, apparel, footwear, accessories, gift and decorative products, housewares, entertainment and leisure products, children's products and nutritional products.