Company:  ELECTRONIC ARTS INC. (EA)
Form Type:  SC 13G/A
Filing Date:  2/13/2012 
CIK:  0000712515 
Address:  209 REDWOOD SHORES PARKWAY 
City, State, Zip:  REDWOOD CITY, California 94065 
Telephone:  650-628-1500 
Fiscal Year:  03/31 
Last Trade
Last Trade: 
$118.50  
Change: 
0.48 (0.41%)  
Trade Time: 
Sep 22  
Market Cap: 
$36.58B
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Description of Business
We are a global leader in digital interactive entertainment. We develop, market, publish and distribute games, content and services that can be played by consumers on a variety of platforms, which include game consoles, PCs, mobile phones and tablets. Our Strategy We have three core pillars to our strategy: *Players First *Commitment to Digital *One EA Players First Players are the foundation of our success, and we are committed to thinking about players first in everything we do. Our goal is to build deep, on-going and meaningful relationships with our players. We aim to build these relationships by creating amazing games and services that deliver long-lasting fun and enduring value, by connecting with our players across platforms and by delivering flexibility and innovation in our business models.
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  FORM SC 13G/A