Company:  PANDORA MEDIA, INC. (P)
Form Type:  4
Filing Date:  1/5/2012 
CIK:  0001230276 
Address:  2101 WEBSTER STREET
SUITE 1650
 
City, State, Zip:  OAKLAND, California 94612 
Telephone:  (510) 451-4100 
Fiscal Year:  12/31 
Last Trade
Last Trade: 
$15.97  
Change: 
0.01 (0.06%)  
Trade Time: 
Jul 27  
Market Cap: 
$3.39B
Trade P now with 

Description of Business
Pandora is the leader in internet radio in the United States, offering a personalized experience for each of our listeners wherever and whenever they want to listen to radio on a wide range of smartphones, tablets, computers and car audio systems, as well as a range of other internet-connected devices. Our vision is to be the effortless source of personalized music entertainment and discovery for billions. The majority of our listener hours occur on mobile devices, with the majority of our revenue generated from advertising on these devices. We have pioneered a new form of radio--one that uses intrinsic qualities of music to initially create stations and then adapts playlists in real-time based on the individual feedback of each listener. We offer local and national advertisers an opportunity to deliver targeted messages to our listeners using a combination of audio, display and video advertisements.
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  FORM 4
    NAME AND TITLE
    NON DERIVATIVE SECURITIES
    DERIVATIVE SECURITIES
    EXPLANATIONS AND REMARKS
    REPORTING OWNERS
    SIGNATURES